Authors Note: You may read: Notes on
'Chinky' and this thing called 'racism' (Part-I) - HERE
and Part-II: HERE.
In this post, I intend to address a few of the media-created-and-sundry-activists-and-talking-heads-fueled perceptions, since
going by their longevity, these are very 'popular' indeed. Here are a few that
regularly do the media rounds:
1. Indians,
the new terminology being: 'mainland India' - are unaware of the seven
states that make up the "remote" North East (i.e. the North-Eastern parts of
the country);
2. 'Mainland
India' is hostile or is prejudiced towards 'North East people' (i.e. towards
Indians hailing from the North-Eastern parts of the country);
3. Sportspersons hailing from the North-East (NE) are
neglected.
4. 'Mainland
India' thinks NE women are promiscuous.
5. Why
people from the "unknown" part called the North East feel out of place in 'mainland
India'?
Frankly, all of these are incorrect perceptions; but
before I begin my latest post in right earnest (and interspersed with wistful
nostalgia), let's have a sneak peek at the perception-creators.
They are: failed filmmakers, sleazy-film makers, living-life-king-size journalists, frothing-at-the-mouth anchors,
non-authors that are responsible for the deluge of drek in our bookstores, bad
book writers that are somehow awarded top international prizes, habitual
opinion dispensers, couch experts, apart from sundry other hired voice-boxes,
rented pen-pushers and keyboard bashers.
All of the above are hungry for publicity, 'coz that is their
route to survival - via remaining in the public eye. Perhaps we can also infer
that their relationship with the media is rather symbiotic.
As for the media (read: television) the less said the
better. We have undoubtedly come a very long way from those good ol'
pre-liberalization days, when news was just news and not audio-visual
bombardment.
In the glory days of DD (Doordarshan), everything was in
moderation. News meant: no breaking news, no tickers, no cantankerous cacophony
... and no high BP. What we received instead was polished anchors: dignified,
elegant and well-turned-out, and they brought to us uncluttered news, in simple English, which made
sense even to those who were not very familiar with the language.
Think: Sunit Tandon, Geetanjali Iyer, Rini Simon nee
Khanna, Usha Albuquerque, Sukanya Balakrishnan, Sangeeta Bedi, Komal G.B.
Singh, Kaveri Mukherji, Neethi Ravindran, Tejeshwar Singh, Bhaskar
Bhattacharyya, Shivendra Kundra, Nalin Kohli, et al and their clear diction and
delivery?! Awesome, right?
[Here is a slice of nostalgia: LINK.
And here is DD's telecast of the first Indian cosmonaut, Rakesh
Sharma's message from space: LINK.]
Known as newsreaders, news presenters or news
anchors then, they were all casual staffers, selected primarily for fluency
of language and correct diction, but there was emphasis on general knowledge
too. They came as news presenters. Those who could cope with change evolved
into news anchors. However, all of them were multifaceted personalities
involved in theatre, PR, Education or Event Management and the like. What set
them apart from the current lot is that, they were NOT a pack of bloodthirsty newshounds; churning out 'news' was
not their full-time job. Needless to say, their silvery voices with clear diction left the
listeners impressed, so much so that without much media attention or ado, they
gained an enduring fan following; their voices are not likely to fade from
public memory that easily.
We miss the heydays of DD and the difference between how
the news was cast then and now is drastic.
Think Prannoy Roy (of the late 80's) and his widely viewed
'The World This Week' on DD. It was the best news program of all; with its
stunning title jingles to the way they presented world stories. Even the
international advertisements were refreshing: Cathay Pacific, MasterCard, JCT
Fabrics and Gillette. Remember Appan Menon reporting from Golan Heights? There
was a time when 'The World This Week' was the only India-based program that
looked out at the rest of the world. It propelled Prannoy Roy and NDTV into super-stardom!
Now compare it with Roy's current avatar. You get the
drift, don't you?
This is what Sunit Tandon (presently the director-general of IIMC, the Indian Institute of Mass Communication) has to say; "I still
prefer my news delivered in an authoritative and calm way, but then, who am I
to decide? It seems the majority like sensation. It used to disturb me earlier
but a lot less now. The current bunch is very talented. And there is no
standard accent, which is acceptable. Even BBC, which used to have a
standardized accent, has all kinds of accents these days. Things have changed,
and it's all for the better," he smiles.
Tandon is lost in the theatrical shouty sea of Arnabs,
Rajdeeps, Sagarikas, Suhasinis and Barkhas. The much-vaunted 'liberalization' has not been
kind to the icons of the Doordarshan era. Sadly. [Perhaps the liberalization
genie was let loose without proper checks and balances. What do you think?]
Usha Albuquerque (now a Consultant and one of India's best
known Career Counsellor) says DD was an excellent launch pad. "We didn't
have visuals for every news item, so articulation and diction were very
important." Nonetheless, with no competition, DD had all the TRPs to
itself.
"Today, with so many channels vying for the same
audience, it's not surprising that they have to depend on sensationalizing and
blowing things out of proportion," says Albuquerque. "Competition has
brought plenty of unsavoury aspects into journalism - unwanted intrusions,
judgmental reporting, news anchors who behave like moralists, and news that is
also politically motivated."
Albuquerque believes DD had a lot to offer. "We never
coloured the news."
"Today, news anchors have to operate in an extremely
competitive scenario," says Tandon. "The emphasis of channel owners
is on grabbing eyeballs at any cost. There is less emphasis on voice and
language skills, balance and journalistic accuracy."
[Do listen to Mr. Tandon's thoughts: LINK.]
News these days is big business, and so, it's a small
wonder that it has been turned into a 24/7 monster with a huge appetite; so
much so that news has to be actually manufactured and then dispensed at the top
of one's voice with all sorts of sound effects, racy visuals, astonishing
headlines, jumping anchors and all.
In the game of TRP, Vitamin M is the Emperor. And in order
to attract loads and loads of the latter, the humble news has to be jazzed up
with spicy content, the spicier the better.
Therefore, uncluttered news, in simple English, which made
sense even to those who were not very familiar with the language, was passé. Sadly,
for the last decade or so, even DD replaced "bland" news, which has been its
signature style for years, with a more "viewer-friendly" format (apparently
designed to win back at least some of the viewership, which it lost to others.)
To cut to the chase, DD decided to imitate the more 'successful' private
channels: a case of "join-'em-if-you- can't-beat-'em" syndrome.
Just who provides all this Vitamin M, meaning:
whether it is star-bucks, moon-bucks, dragon-bucks or some other bucks, is not
yet known. But given the trends - it's not difficult to decipher, no? [Aside:
It's not just Japan or Vietnam that has been hit by 'Radia-tion', if you know
what I mean :)]
Not unsurprisingly, the print media too takes a cue (from
it's colourful and snazzier audio-visual counterpart) and follows suit, just like
the sunflower follows every movement of the sun.
Result: Not only are path-breaking new
terminologies like, 'mainland India' coined, but 'intellectually
stimulating' debates on 'interesting' topics like:
1. Whether 'Mainland India' is unaware of the "remote"
part called the North-East?
2. Whether 'Mainland India' is hostile or
prejudiced towards the 'North-East people'?
3. Whether sportspersons hailing from the
North-East (NE) are neglected?
... Et al are first conjured up, and then debated
full throttle, with an 'appropriate' cast of 'experts' and sundry other
professional opinion-dispensers!! [What type, I have already mentioned
at the beginning of this post.]
Frankly, all of these sounds like (to my mind at least) repackaged
tactics employed by the erstwhile 'East India Company' - that besides
discovering new definitions, possibilities and opportunities offered by something
as innocuous as trade, also found time to take the principle of 'divide
and rule' to hitherto unheard-of heights. [Note: Please do read
this paragraph slowly ... and then ponder over it.]
Some sane folks have been saying that the people running
the show should be aware of their social responsibilities; that they can be
catalysts for positive change, and if that is not happening, something is
clearly missing, etc, etc. But then being aware of one's social
responsibilities would automatically mean no Vitamin M chappar phaad ke (or
at least a drastic fall in it's inflow) and that would in turn result in
'downsizing' (also known as 'rightsizing'.) You get it, don't you?
As for point # 2, i.e. whether 'mainland India' is
hostile or prejudiced towards the 'North-East people' ... frankly, this one reminds
me of the scene in 'Chak De! India' where the caretaker of the stadium
(Sukhlal) asks one of the NE girls, Mary Ralte (Kimi Laldawla) from Mizoram -
which country she belongs to. She mentions her state and then turning towards
another fellow player, Molly Zimik (Masochon "Chon Chon" Zimik) from
Manipur, says - "imagine being treated as a foreigner in your own
country?!" - or words to that effect. And then they both ask Sukhlal, how
he would feel if he were to be treated as a guest in his own country.
But before anyone amongst you decides to jump into clichéd
conclusions or puts on the smug I-told-you-so expression, please remember that
in the same film, the girl from Andhra Pradesh, Nethra Reddy, tells Sukhlal
that the difference between Telugus and Tamilians is the same as that between
Punjabis and Biharis - when he insists on calling her a "Madrasi".
[Note: How North Indians view South Indians?
- the assumption that everyone hailing from the south of the Vindya Ranges are
"Madrasis". And how South Indians view North Indians? - the assumption that
everyone hailing from the north of the Vindya Ranges are ... well, what else but
"North Indians"!!]
Umm, in my humble opinion, these (Chak De! India) scenes, rather dialogues
very aptly capture or sum us up. By 'us' I mean, 'WE - Indians'. In short:
These scenes/dialogues are succinct about the way we think, perceive and treat
our motherland, per se.
Why this has happened? Unfortunately, it is a fast culture
that is prevalent today (post liberalization, that is.) And though
people (including students) have greater access to information through print
and electronic media, besides the Internet of course, they prefer to remain
content with shallow, incomplete knowledge and information - so long as they
are able to find suitable jobs. They do not want to penetrate the depths of
subjects, nor are they keen to gather information - for the sake of knowledge.
That IS perceived as 'a waste of time'. Yes, you read it right, 'a waste of
time'.
Students these days are more focused on their specific
subjects, but specialization has made their visions narrow. They are more
concerned about collecting information related to their profession/careers etc.
Modern day education system has been geared to finding jobs. THE be-all and
end-all of education IS to get hold of a good job or career. As for the parents, they are too busy pushing their wards toward professional courses that would
(according to them) result in a fat pay packet: i.e. towards medicine, software
engineering, management and the like.
Where all this will eventually lead? Well, none have the
time to ponder that over. [Since, you see the mall-culture too is an impediment to
clear thinking!]
As for sports ... what's that? With apartments and shopping
malls coming up on whatever parks and playgrounds we have left, Xbox and video
games - have taken the place of outdoor games. Only the thumbs are exercised ...
and that's enough. In future, we are all set to scoop up all the gold medals
that are available or can be manufactured - in thumb wrestling!!!
Moral of the story: Given our job-induced
culture, we do not give any importance to sports, or even to learning
about our own country, heritage and history. [Do read my earlier post: 'Our
Culture, History and Heritage - Some Thoughts': HERE.]
But since TRP reigns supreme and we are champions in the
fine art of kabaddi - the art and science of 'leg-pulling', we have done and are doing what we know and do best. This 'leg-pulling' bit is not playfully ... but more like: bringing someone or something down. As in, bringing down
anything that should have been carefully nurtured, fortified and if not, then at least
should have been left untouched; like merit, like talent, like excellence, like peace, like
harmony, like ... a nation.
Parting shot: Perhaps one is born to be part
of the proverbial rat race only; nothing else matters. Perhaps
owning tons of Vitamin M, several swanky residences, fancy hot wheels, exotic vacations and being kitted out in Haute couture, patent leather shoes and
snazzy wrist-and-eye-wears are far more important than one's motherland. Perhaps
copying or parroting some script is the ticket to lucrative book deals. Perhaps
playing politics and creating artificial rifts and issues - is THE right thing
to do. Perhaps becoming puppets and dancing to the tunes of some or the other
neo-East India Company is far more desirable than unprofitable and intangible
things like, one's motherland. Who can say?
PS: The 4th point (i.e. whether
'Mainland India' thinks NE women are promiscuous) - I will discuss later. In
the next post, lets talk about how things were a couple of decade or so ago. Do
stay tuned.
Photograph: Indian Women's Hockey Team after
winning the 2002 Commonwealth Games Hockey Final. Pic. courtesy: Link.